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May 2, 2014
By: TOM BRANNA
Editor
Method has launched a new integrated campaign celebrating life’s messy moments through a romantic comedy-style series of TV and online ads, content and social media programs. This new content is an evolution of the brand’s “Clean Happy” mantra to demonstrate Method’s promise to provide a better cleaning experience through fragrance, design and health. Through the story arc of two characters, key milestones in a relationship unfold and relatable messes come to life through Method’s unique style...
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